Project Description
Project Brief
Update request for the logo “Bruxelles BABEL” and creation of a printed general guideline.
We needed to find a way to insert “Tremplins” (ASBL creator of the projet Bruxelles BABEL) without over-weighting the logo
After some graphical research, the idea came to create a “base” which would hold the “Bruxelles BABEL”, a strong support for the project and keep harmony in the font style.
White background

Dark background

DesignSamples
Conception
Having as basis the old version of the logo “BABEL Brussels”, we created the graphical guidelines combining the different elements, business card, letterhead, envelope … a visual identity based on bright colors taking up the style graphic logo.
Simple and harmonious visual identity.